Showing posts with label Pop Up Display. Show all posts
Showing posts with label Pop Up Display. Show all posts

Wednesday, July 6, 2011

Pop-Up Displays

Cell phones, laptops, iPads, iPods and the list go on. It is a portable world for sure. One internet source defines ‘portable’ as: easily movable; convenient for carrying; built to withstand movement; easily dismantled; transported to another location and easily reassembled. (GMDN Expert Team) Little is static anymore in this ever-changing fluid world. It is no surprise that the tradeshow and marketing industry increasingly looks to modular display products for their event needs.
Options for modular exhibiting are immense. Within the portable trade show display category are pop up banner stands; panel displays; kiosks; display counters; truss exhibits; light boxes and table-top displays, in addition to full custom modular exhibits. There are categories within these categories. Companies can use one, several, or all of these in creating diverse, enticing and affordable portable trade show booths for all their marketing venues. An ever increasing favorite option for exhibitors and marketing managers are Pop Up Displays. Lightweight and portable, they are wonderful for making great impressions at trade shows or other events within budget.

Pop Up Displays. are made of an expandable frame (small to large, ‘pop-up’ action) which creates a back wall for your tradeshow booth. The skeletal tubing can be a thin-wall round rolled tubing; extruded round tubing; or extruded square tubing. If your plans are to put your display to long-term use, it is advisable to go with better quality construction (A bit more expensive up front but more cost-effective in the long run). The image is typically printed on one solid piece; fabric and full graphic versions are available in a wide variety of colors. Accessory items such as monitor mounts, shadowboxes, shelves, and waterfall brackets can be added to most models for enhancement. For a nominal additional cost, side fabric panels covering framing that might otherwise be visible from a side view, are a worthwhile option. These versatile marketing tools set up quick and easy; and continue to bring a good return on investment for our exhibiting customers.

ExhibitTrader2.com offers budget friendly, imported models and more durable, made in the USA Pop Up Displays. built for long term use. We are currently running a special promotion on a model in our inventory. Manufactured by Abex Exhibit Systems, this 10 foot, full-mural graphic pop-up display is made in the USA and comes with a lifetime warranty. Taking less than 30 minutes to set up, it measures 94.4” tall x 118.8” wide. The shipping weight is only 95 pounds and comes with its own wheeled shipping case. This type of display creates one of the most portable trade show booths available. The special price we are offering on this model is $1,594.00 and free-shipping is included. This limited time offer is $400.00 off the regular price; visit us on the web today to see if this model might be right for your next venue.

Thursday, April 7, 2011

Out ‘stand’ing Graphics for Pop Up Display Stands

There are many different products that could be included in the category of Pop up Display stands. Banner stands; some table top displays; many hop ups; fabric tension displays; the new and innovative “Xpressions” unit and many more. Though different, they all share a commonality: Graphics compose the majority of each unit and are paramount in facilitating the successful use of all pop up display stands.

The value of good quality graphics cannot be overstated. The advertising industry holds sound research that on average, you have seconds to catch customers’ attention. This fact is very pertinent in the exhibiting industry. Many types of modular exhibits-including pop up display stands- are often only the framework to house unique graphic presentations. Professional graphic design proves many times, to be the crowning touch of an otherwise, mundane trade show display. ExhibitTrader2.com’s award-winning graphic designers, ensure clients easy and direct accessibility to the multi-faceted possibilities available in the graphic arts world today.

Whether your need is for graphics on a newly purchased trade show booth; design for replacement graphics on an existing modular display system; or artwork for simple Pop up Displays stands, our aim is to help create an environment that best conveys your company’s message to your unique audience. Working closely with a graphic designer and an Exhibittrader.com display consultant; the rules of thumb for successful marketing can me met and exceeded.

Before we start this partner process, let’s look to Linda Musgrove, The TradeShow Teacher for some advice related to graphics. Many tips in her article, Top 10 Key Items All Great Booths Do Well, are related to graphics:

• Keep logo and key messages towards the very top of the display.
• Prominently display ONLY 1-3 key “benefit” statements and NOT “features” statement.
• Write messaging that provokes questions, particularly ones that follow the mantra of WIFM (What’s in it for Me?) What is the benefit to the attendee and potential prospect?
• Simple, bold and easy to read messaging; written in a font that can be easily read-even from 20 feet away. These exhibitors remember to “KISS” their booth: Keep It Simple Stupid”.
• Use of bold, attention grabbing graphics that compliment key benefit statement messages; as well as the corporate look and feel of these companies.
• Use of lighting to highlight key messages and guide attendees to significant areas of the booth the exhibitor wants them to visit [or notice].
• Color schemes that either compliment the corporate image and branding; or are current with color trends that are “Hot” within their respective industry.

While we would love the opportunity to share ExhibitTrader.com’s ability to provide graphic art work for practically any component across the exhibiting spectrum; you may also use your own artwork. If you prefer / choose this route, which we refer to as ‘client supplied artwork’; then certain artwork specifications are required in order to interface with our products and equipment. Please see our Trade Show Display Artwork Guidelines page that outlines acceptable file formats, file set up, DPI, etc. We look forward to meeting your need for pop up display stands; as well as all your exhibiting and marketing product requirements.